Our research and thoughts.
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WELCOME TO THE INFINITY CORE BLOG
Wondering what interactive digital means? Curious about microsites/apps and how experiential marketing can help businesses? Confused about the difference between UX and UI? Well, look no further! This blog is for us to share the vast amount of knowledge we have accumulated over the years.
WHY IS EXPERIENTIAL MARKETING IMPORTANT IN THIS DAY AND AGE?
Experiential Marketing has been one of the buzzwords of the marketing world since 2017, however, it is not a new form of marketing, and has been around for a long time. But first, what is Experiential Marketing? Experiential Marketing is a way for brands to
UNPACKING WHY MICROSITES ARE SO IMPORTANT
Microsites are a useful platform for businesses and brands to reach their target consumers. The term tends to be interchangeable with other terms like “branded blog”, “communication platform,” or “independent campaign”. They’re all essentially the same thing. They basically; a website that publishes content for
HOW BRANDS CAN STILL THRIVE DURING COVID-19
Covid-19, also known as Corona, is a virus that is currently spreading across the world. There have been more than 150,000 reported cases, and at least 6,000 deaths since late December last year. To try and combat the spread of the virus, the Singapore government
WHAT IS MOBILE DEVELOPMENT AND HOW IT HELPs BUSINESSES
Mobile Development is about developing applications for phones, tablets, smartwatches, and all other portable wearable devices that have a mobile operating system. But that doesn’t mean the development of solely mobile applications as in today’s increasingly mobile world, web developers must think about making their
INNOVATIVE HEALTHCARE TECHNOLOGY TO LEARN FROM
In light of the current pandemic, more and more innovators and entrepreneurs are trying to find new ways to do things. Innovators and entrepreneurs are taking previously traditional technology, such as conventional vending machines, and adding touchless options, and sensors, upgrading the interaction, as well